Customer Stories

Accelerating startups with GTM

Accelerating startups with GTM

Accelerating startups with GTM

How Founders Arm helps Alif with GTM and fundraising
How Founders Arm helps Alif with GTM and fundraising

About

Introducing Alif, a founder-first accelerator built to scale high-growth startups across emerging markets. From hands-on support to strategic fundraising guidance, Alif equips ambitious teams with the resources, capital, and execution systems they need to go from idea to impact—faster.

Introducing Alif, a founder-first accelerator built to scale high-growth startups across emerging markets. From hands-on support to strategic fundraising guidance, Alif equips ambitious teams with the resources, capital, and execution systems they need to go from idea to impact—faster.

https://alif.build/

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Introduction

Alif is an accelerator program supporting 7–10 companies per batch, focused on scaling mission-driven startups in emerging markets. With a vision to streamline startup acceleration, Alif equips founders with the operational leverage they need to grow fast and efficiently.


Challenge

As Alif scaled its accelerator, the team encountered a bottleneck: portfolio companies were spending too much time on execution—cold outreach, admin tasks, investor coordination—and not enough time on strategy and growth. Without a dedicated support layer, startups struggled to execute go-to-market plans while maintaining investor relationships and internal operations.

Founders needed structured, repeatable systems and a reliable team to help them launch cold email campaigns, manage admin processes, and streamline relationship management—all without hiring in-house.

Solution

Founder’s Arm partnered with Alif to provide a scalable support system that could be embedded across the portfolio. We placed five highly skilled virtual assistants, each specializing in business development and operational execution. These professionals implemented standardized processes across key functions:

  • GTM execution

  • Cold email campaigns

  • Investor outreach coordination

  • Administrative operations

This allowed startup founders to reclaim their time and focus on growth, fundraising, and product development—while ensuring consistency and quality across execution.

Profiles Source

Profiles Source

Hadjer

Rawan

Rawan

Results

Results

20+

Hired through Alif partnership

40%

40%

Faster GTM execution

200+

Qualified Investor Leads

Looking to hire

Looking to hire

developers?

business?

marketing?

developers?

developers?

business?

marketing?

developers?

developers?

business?

marketing?

developers?

Hire in 14 days. And start growing.

Hire in 14 days. And start growing.

A full-stack recruitment firm for startups.

© 2024 Founders Arm. All rights reserved.

A full-stack recruitment firm for startups.

© 2024 Founders Arm. All rights reserved.

A full-stack recruitment firm for startups.

© 2024 Founders Arm. All rights reserved.